BRAND IDENTITY

WEBSITE DEVELOPMENT

COPYWRITING

Scout

Our Scout logo was selected and featured by DesignRush for inclusion in their 2025 "Best Professional Services Logo Designs" category.


The team at Scout is redefining recruitment with purpose, dedication, and partnership, and raising the bar with premium service and unrivaled results for companies and candidates alike. The cofounders of Scout reached out to Scallop Creative to craft a visual brand identity, copywriting, and company website that would reflect their mission to smooth the traditionally bumpy hiring path by focusing on bringing forward elite talent with an elevated experience. We customized a typeface and paired it with a unique mark to create their primary logo, and accented the black and white branding with a touch of teal to provide a sense of cool, calm, and collectedness—just like their team and hiring processes. Pairing the logo and color palette with classically strong typefaces like Avenir and Baskerville rounded out the visual branding. From there, we custom built Scout's website and wrote the brand's copywriting to be used online and in their marketing collateral.

Hand holding a white card with the word
Hand holding a white water bottle with a black Scout logo, against a blurred green background.
Hand holding a smartphone displaying the Scout website with business people; pink backdrop.
Woman with curly hair works on a laptop, in a lobby setting. Black turtleneck and sticker
Two computer screens on a desk, one with Scout's website homepage, the other with a website page.
Person wearing a maroon sweatshirt with
A hand holding a pen over blank paper with the word
Cream tote bag with the word
Person holding a black cap with a white Scout logo, with a blurred smartphone in view.
Hand holding a white sticker with a black circle and striped design in front of a blurry background.